Subscription-Based Business Models for Direct-to-Consumer Testing

Microbiome health has become mainstream, and consumers are scouring the web for ways to improve their gut health. Subscription gut microbiome tests offer consumers a real chance to improve their gut health and are a lucrative avenue for companies to pursue. Learn more about the intricacies and opportunities of subscription gut microbiome testing with this guide:

    Guide Highlights:

  • How subscription-based business models work
  • How to scale at-home testing
  • Fecal collection types and methods
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